Larta Institute
Brand Refresh
A reimagining of Larta's visual identity with a focus on personality, flexibility, and scalability. The goal was to create a fresh, engaging mark that could work across digital platforms, social media, events, and program-specific initiatives while reflecting Larta’s global, innovative mission.
I developed a new logo featuring the words “Larta Institute” in a flowing, script-inspired typeface, paired with a globe and a paper airplane orbiting around it—introducing movement, energy, and a sense of connection to the world.
Key Highlights:
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Introduced a dynamic, expressive logo that communicates innovation, reach, and forward motion.
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Built a modular identity system with adaptable typography, iconography, and color palette for diverse applications.
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Focused on scalability and clarity for both digital and physical contexts, including social media, event branding, and program-specific initiatives.
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Explored playful visual elements (paper airplane, globe) to inject personality while maintaining professional cohesion.
This project was self-directed and represents a design exploration, not an official re-brand.
More Branding Projects
Take a look at some more of the branding projects that I've worked on. From brand new brand identities to mini brand guides and rebrands, I work with all kinds of people and businesses to bring their visions to life.
