Emulate, Inc.
Packaging Design
This project marked my first experience leading a full packaging design effort. I owned the process end-to-end—from structural planning to visual design—ensuring the packaging was functional for laboratory use while aligned with Emulate’s innovative brand. Every detail was designed to support clarity, usability, and a seamless unboxing experience.
The packaging needed to balance lab functionality, usability, and brand visibility. The Basic-Kit had to protect sensitive reagents and components, while the Bio-Kit required a scalable, cohesive system that could grow with additional products. Both sets demanded clear visual communication to guide users and reduce errors in handling sensitive biological materials.
Outcome & Impact:
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Delivered fully functional packaging systems optimized for lab use and unboxing experience.
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Created a scalable, cohesive visual system across the Basic and Bio-Kit product lines.
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Improved usability and safety through color coding and thoughtful structural design.
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Reinforced Emulate’s innovative brand identity while ensuring clarity and accessibility for scientific users.
More Marketing Design Work
Check out some of the other projects that I've worked on involving marketing design and layout. From one-page sales & marketing sheets and report design & layouts to website redesigns all the way up to billboard signs, I've worked on materials of all shapes and sizes, digital and printed.
