Venture Fellows Program
Entrepreneurs vs. Climate Change
The Venture Fellows Program is Larta Institute's nine-month accelerator supporting diverse innovators developing solutions that strengthen community resilience to climate change. Through mentorship, resources, and funding, the program brings together visionary entrepreneurs driving real-world impact—alumni include companies such as Aquaria, Kind Designs (funded by Mark Cuban), and Prosperity Market.
I led the visual identity for the Venture Fellows Program, spanning branding, web design, digital promotion, and the creation of a large-scale visual system designed for experiential and environmental use.
Explore the design journey below!
Translating Mission into a Flexible Visual System
Brand Identity, Illustration, and Program Storytelling
The Venture Fellows Program aligns with the UN Sustainable Development Goals, which informed the direction of its visual identity. Drawing inspiration from the colors, themes, and global context of these goals, I developed a system that reflects climate challenges, progress, and innovation—particularly within urban environments.
At the center of this work is a large-scale illustrated visual system designed to function as an environmental backdrop or mural. The composition incorporates elements such as the earth, agriculture, renewable energy, water, cities, environmental impact, and a central figure representing Mother Nature. Built as modular components, the system can be reconfigured across horizontal, vertical, or square formats, allowing for flexibility across digital and physical applications.
Building on this foundation, I designed illustrated web assets representing the program’s three focus areas: Clean Energy, Air, and Water; Food Security and Zero Hunger; and Safe, Inclusive, and Sustainable Cities. Together, these elements create a cohesive, adaptable visual language that clearly communicates the program’s mission and reinforces its impact across platforms.