ECO Festival
Larta’s Annual Showcase of Innovation
ECO is Larta Institute's premier event spotlighting groundbreaking solutions and fostering collaboration among innovators, investors, and industry leaders to advance sustainability and innovation.
I led the naming and branding of ECO and supported the event from concept through execution. In addition to developing the event identity, I proposed a donation-based attendance model that generated over $5,000 in support of Larta’s mission.
Explore the design journey below!
Shaping the Identity of ECO
Brand Strategy, Design System, and Event Experience
ECO was developed to expand Larta’s Ag Innovation Showcase into a broader, sustainability-focused event spanning multiple industries. During the branding process, the working title “Sustainability Showcase” evolved into ECO—a name that more clearly and powerfully reflected the event’s mission while offering flexibility for future growth.
With the name established, I designed the complete visual identity for ECO, creating a cohesive brand system applied across all touchpoints. Deliverables included invitations, digital promotions, event flyers, banners, presentations, environmental décor, and the event webpage layout and design. Each element was intentionally crafted to align with ECO’s sustainability goals while maintaining clarity, consistency, and visual impact.
The result was a unified event experience that strengthened brand recognition, supported attendee engagement, and reinforced Larta’s commitment to innovation and sustainability.
"Dani's incredible dedication, organization, and creativity were essential to making ECO such a remarkable success. The event truly showcased the imagination and hard work she brought to life and is a testament to the heart and spirit she consistently pours into her work."
Rohit Shukla
Larta Institute Founder & CEO