
Growing Food By and For Angelenos
Rooted Horizons:
"Rooted Horizons: Growing Food By and For Angelenos" is a collaborative report by the Los Angeles Food Policy Council and Larta Institute. It explores innovations and challenges in urban agriculture across Los Angeles County, shedding light on the opportunities to transform the city’s food systems.
Its follow-up, "From the Ground Up: Rooted Horizons One-Year Check-In," captures the progress of urban growers working to address food insecurity and climate change through grassroots farming initiatives. Both reports emphasize the power of community-driven agriculture in building sustainable, resilient urban food systems.
I played an instrumental role in shaping both reports, from managing tight timelines to designing layouts that captured their core messages. For Rooted Horizons, I worked alongside experts to collect assets and create a cohesive design. For the follow-up piece, I took full ownership of the design, crafting a dynamic social media carousel and an engaging webpage to accompany the report. My contributions ensured both pieces communicated Larta's mission in a visually impactful and compelling way.
Both works highlight the transformative potential of community-focused agriculture in fostering sustainable and resilient urban food systems.
Explore the design journey below!
Rooted Horizons:
A Rapid Turnaround for Impactful Design
The initial "Rooted Horizons" report was a rapid-turnaround project, moving from concept to completion in under two months. While a collaborative team of experts was still drafting the content, I collected assets and designed the entire layout simultaneously, ensuring everything came together seamlessly. The design features a clean and striking layout that balances readability with visual appeal, tying together photos, colors, and fonts to create a cohesive and engaging report. The result was a polished publication available both online and in print, highlighting Larta's commitment to advancing urban agriculture in Los Angeles County.
From the Ground Up:
Solo Design for Seamless Promotion
For the follow-up piece, "From the Ground Up," I took full ownership of the design and promotion process. I collected additional assets, created a beautifully seamless carousel for social media promotion, and single-handedly designed and built the accompanying webpage. The result was a cohesive and visually engaging presentation that effectively communicated the report’s updates and impact.