ReadCoor
Marketing Materials
ReadCoor, acquired by 10x Genomics in 2020, was revolutionizing spatial genomics. The company needed marketing materials that could clearly communicate its innovative science while appealing to clients, investors, and conference audiences.
I led the visual direction for ReadCoor’s marketing, creating sales sheets, brochures, event collateral, and presentations that were polished, visually compelling, and aligned with the brand’s forward-thinking identity.
Outcome & Impact:
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Marketing materials clearly communicated technical concepts to both experts and broader audiences.
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Event collateral and visual materials elevated ReadCoor’s brand presence and strengthened stakeholder engagement.
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Supported the company’s acquisition by 10x Genomics less than a year later.
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Established scalable visual and illustration systems for future marketing and technical communications.
More Marketing Design Work
Check out some of the other projects that I've worked on involving marketing design and layout. From one-page sales & marketing sheets and report design & layouts to website redesigns all the way up to billboard signs, I've worked on materials of all shapes and sizes, digital and printed.
More Custom Illustration Work
Browse more projects that involved my illustration skills. From brand illustrations and embellishments to technical and line drawings, my style and versatility are clearly shown throughout each project.
